During last weekend, Lidija Kujundžić talked with students of The School of Web-Journalism about importance of teaser in web writing. Under journalists premise „Kick reader in the head with – title” Lidija explained that substance of teaser is in only one, first sentence. Students were informed how to „hook” readers with a lot of title examples. After that, they begin to practice.
After lecture of Sandra Jakovljević about Internet marketing, students of Second generation of the School of Web-Journalism had a practical lesson. They had to write their own news on the basis of CNN news about recent plane crash which took place in Buffalo, New York.